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An image of a laptop with an ecommerce website displayed on its screen. The image showcases a clean and modern design, with a clear focus on product display and functionality. This aligns with the page's topic of ecommerce website design, which emphasizes the importance of creating a user-friendly and effective online shopping experience for customers.

E-commerce Websites for Thoughtful, Values-Led Businesses

What is an E-commerce Website?

An e-commerce website allows your work to be shared and supported sustainably — whether you’re offering products, services, or digital resources. I design e-commerce websites for wellness professionals, creatives, and purpose-led businesses who want to sell in a way that feels clear, ethical, and aligned with their values.

 

These websites are about more than transactions. They’re about trust, ease, and longevity — creating systems that support your work without overwhelming you or your clients.

They look like this

Online Shopping

What an E-commerce Website is Designed to Support

A well-designed e-commerce website can help you:
 

  • Sell physical products, digital offerings, or services

  • Accept payments securely and seamlessly ​

  • Manage products, bookings, or downloads with ease

  • Automate confirmations and client communications

  • Build trust through clear, user-friendly design

  • Grow gradually, without unnecessary complexity


Whether you’re launching your first shop or refining an existing one, the goal is the same: a system that works quietly and reliably in the background, so you can focus on your work.


READY TO BEGIN THE PROJECT DISCOVERY SURVEY?

DELIVERABLES MAY INCLUDE

Every e-commerce website is built collaboratively and tailored to your needs. Depending on your project, this may include:

A robustly built online shop seamlessly integrated into your marketing website and brand

Secure payment processing, accepting all forms of payment

Product, service, or digital download setup​

Inventory or booking configuration

Mobile-friendly checkout experience

A carefully considered and planned checkout process​

Slick order management including transaction history and order filtering​

SEO foundations and performance basics

Customer accounts and guest checkout options​

Automated emails and workflows

What It’s Like to Work Together

My approach is calm, collaborative, and practical. I take the time to understand what you’re offering and how you’d like your clients to experience it — then design systems that feel supportive rather than complicated.

You don’t need to start with everything fully built. Many clients begin simply and expand over time, and I’m happy to guide you through that process at a pace that feels right.

Flexible Pricing for E-commerce Websites

I believe transparency builds trust — especially when it comes to investing in your business. Every online shop is unique, and pricing varies depending on your products, systems, and integrations.

Most full eCommerce projects typically range between £1,000 and £6,995, depending on scope and features. This includes everything from custom shop design and payment integration to inventory setup and training, so you feel confident managing your store independently.

To keep things flexible, I work primarily on an hourly basis (£50/hour). This ensures you only pay for the time and attention your project truly requires — no hidden costs or unnecessary add-ons.

I also offer discounted rates for holistic and wellness-based businesses, supporting those whose work brings more balance, connection, and care into the world.

If you’re curious what this might look like for your project, I’d love to chat.


→ Book a free 45-minute discovery call

WEBSITE DESIGN SERVICES

A showcase of websites on several types of mobile devices representing holistic web design's ability to create responsive websites

MARKETING

Marketing Websites for Visibility & Connection

Your website is often the first impression your clients will have of your work — it should feel like you. I create marketing websites that tell your story with clarity and heart, balancing beautiful design with intentional strategy. Whether you’re launching a new business or refining an established brand, I’ll help you build a digital space that attracts your ideal audience and communicates your purpose with authenticity.

An ecommerce website built by holistic web design displayed on a laptop.

ECOMMERCE

E-commerce Websites for Online Shops

Selling your products or services online should feel simple and seamless. I design and build mindful ecommerce websites that make your customer’s experience intuitive, trustworthy, and enjoyable. From holistic product lines to creative offerings and wellness services, your shop will reflect your brand’s essence while functioning smoothly behind the scenes — so you can focus on what you do best.

Business Meeting at a Cafe

ASSISTANCE

After-Care & Ongoing Website Support

A website is a living thing — it grows and evolves as your business does. My aftercare programs provide ongoing support for updates, design refinements, seasonal marketing, workshops, and major events to help you stay confident managing your site. Whether you’d like hands-on help or just a guiding hand behind the scenes, I offer flexible packages to keep your website running beautifully long after launch.

What My Clients Say

An image of a laptop with an ecommerce website displayed on its screen. The image showcases a clean and modern design, with a clear focus on product display and functionality. This aligns with the page's topic of ecommerce website design, which emphasizes the importance of creating a user-friendly and effective online shopping experience for customers.
The image in the "What Our Clients Say" section shows a woman smiling and looking at the camera. She is standing in what appears to be a garden. This image humanizes the client testimonial and adds credibility to the company's services. It conveys a positive and trustworthy image that aligns with the company's values.

Bhanu Patel - Ayurveda Practitioner

www.somaayurved.com

"An exceptional experience with Holistic Web Design! Ashley's creative genius, unwavering support, and dedication brought my vision to life. Her patience, knowledge, and attention to detail are truly commendable. A joy to work with! Thank you!" Read More

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